Core Value Insurance Group was looking for a logo that stood out in the Health Insurance Universe but also felt reliable, like it really stood for something more.

We created this icon mark that has a few different meanings depending on how you look at it. Core being center, the heart and CVIG’s number one priority. You can also see a check mark, everything is taken care of, you are all set and in good hands. Finally you can see an abstracted CV being the company’s initials.

This clever mark making paired with a classic color palette, the Core Values Insurance Group brand stands tall being friendly and reliable.